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Retail Marketing Strategies for 2016

The importance of digital marketing grows every year, especially for retailers who continue to see growth in online sales versus in store sales. There is a growing number of retailers who are selling strictly online and have chosen to completely forego physical stores because of


The Chatbot Hype Explained

Everyone has been hearing about chatbots these past couple of weeks. As more companies introduce chatbots as a customer service option, it has quickly become a new convenient form of customer interaction. But what exactly is the hype all about? What is a chatbot? According